Our Work
Every project in this portfolio has one thing in common: it started as a challenge and became something people remember. From building brands from scratch to writing stories for those ready to evolve, our work spans industries, cultures and mediums, but always with the same goal:
To make brands matter.
Stories That Sell. Brands That Endure.
NOCTURNE WATCH
In 2017, Orange co-founded a wristwatch brand with a partner. As the head of branding and marketing, she is proud to say that it has become the crown jewel of her portfolio, known for its outstanding and powerful presence in the market.
BUILD A BRAND FROM SCRATCH
Turning an idea into a market-ready brand takes more than just design. It takes vision, taste, and storytelling that clicks. From concept to launch, I've helped small and medium entrepreneurs shape their first chapter. The process is always build from the ground up, but never from a template. That's why we believe no founder's journey is alike, and no brand should feel recycled.
REBRANDING & BRAND STORY
Even great brands can lose momentum. After years in the market, direction can blur, stories get diluted, and growth stalls. We help brands sharpen their identity, realign their direction, and rediscover the story that makes people care.
SOCIAL MEDIA CONTENT
We've crafted successful social media campaigns for various brands, including ongoing content management for a luxury tailoring brand that consistently drives sales, and a retainer partnership creating Facebook posts for a furniture company that generated leads. With a deep understanding of strategy, tone, and audience, we know how to effectively connect with and engage our clients' target market. Plus, we can write in multilingual.
COMMERCIALS
Orange has worked on a variety of TV commercial or online launching campaigns in both English and Chinese Mandarin, showcasing a diverse range of products and services by utilizing sharp storytelling techniques and market strategy to capture the audience's attention as well as delivering brand message in seconds.
